Country Marketing Specialist | CZ/SK | Commercial/Consumer

Are you experience Marketing Specialist?
Are you not afraid to work independently?
Do you have an experience with Trade marketing?

If your answers are YES,
than there is a GREAT JOB OPPORTUNITY for our client, well-known company with premium product in auto-moto industry!

Don't hesitate and apply for a position of Country Marketing Specialist!

job describtion:

• Plans, executes and manages local marketing programs according to the agreed with HQ annual marketing plan following Regional guidelines.
• Works closely with Sales in order to give full picture of markets specifics and requirements and builds effective marketing programs/actions listed in the annual marketing plan
• Cooperates closely with local Sales Teams (Consumer & Commercial) in order to provide most relevant information about local market needs and trends in the marketing area.
• Actively supports HQ (Consumer & Commercial) in preparations of the framework for annual marketing plan
• Implements actions listed in marketing plan ensuring high quality & effectiveness
• Reports on agreed basis results of marketing plan implementation as well as action results.
• Evaluates ad-hoc activities & initiatives and present them in front of Sales Director & MKT Manager for approval
• Ensures proper support of tyres sales (consumer & commercial) by adapting, implementing, monitoring & reporting results of marketing actions designed within given and agreed with by HQ frames.
• Pro-actively searches for cost efficient & effective marketing tools (including sponsorships, partnerships) to support business objectives of Sales
• Plans & executes media campaigns supporting both sell-out & brand communication actions
• Manages cooperation with marketing, PR & media agency ensuring the best service level and proper cost – quality ratio and cost optimization
• Support Sales Force: provides all necessary materials to ensure proper implementation of all trade marketing actions including action instructions, product leaflets, etc.
• Reporting & Budgeting
• Collaborate in Cross Functional Team Activities based on manager requests
• Implements, gives feedback & reports on progress and KPI’s of all carried out actions including:
• Loyalty programs for B2B customers
• Seasonal sales campaigns
• Dedicated support for specific channels/key retailers including incentive programmes
• Specific action plan to support HRD (High Rim Diameters) tyres,
• New product launch support plan
• Marketing events (dealer meetings, BS days, annual conventions, incentive& hospitality trips)

REQUIREMENTS:- Higher education

• Experience from position of Trade Marketing Specialist
• B2B & B2C Marketing (Trade Marketing) – theory & practice
• Experienced in Planning & Budgeting Process and Reporting in Multinational Companies;
• Independent thinking and ability to come up with the business case to justify a recommendation of the plan/program/action
• PR & media relations know-how
• Project Management
• Negotiation skills
• Experience in Automotive industry (advantage)
• Advance communicative knowledge of English language (C1 / very good B2)
• Administrative skills – Office (Word,Excel, Power Point)
• Communication skills

BENEFITS:- Annual bonus (17,5%)

• 25 days of holiday
• Laptop, mobile phone
• Company car
• Meal vouchers